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{{Infobox company
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[[File:Spilgameslogo.jpg|right|300px|Spil Games logo]]
| name            = Spil Games
+
'''Spil Games''' is a privately owned company based in Hilversum near Amsterdam in the Netherlands and has more than 150 employees.  The company publishes free-to-play games for iPhone, iPad and Android devices, and the web and Facebook.<ref>http://www.spilgames.com</ref>
| industry        = [[Video game development]]<br />[[Video game industry]]<br />[[Mobile game]]<br />[[Interactive entertainment]]
 
| location_city    = Hilversum
 
| location_country = Netherlands
 
| homepage        = {{URL|http://www.spilgames.com}}
 
}}
 
  
'''Spil Games''' publishes free-to-play games for iPhone, iPad and Android devices.<ref>{{Cite web|url=http://www.spilgames.com|title=Home - Spil Games|website=Spil Games|language=en-US|access-date=2016-06-16}}</ref>
+
Its best known mobile games include the Troll Face Quest series<ref>https://itunes.apple.com/us/app/troll-face-quest-video-memes/id904223061?mt=8</ref> and My Dolphin Show.<ref>https://itunes.apple.com/us/app/my-dolphin-show-sea-animal/id632016921?mt=8</ref> In June 2016 the company launched Top League Manager<ref>https://web.archive.org/web/20160923014041/https://itunes.apple.com/us/app/top-league-manager/id1115678602?l=nl&mt=8&utm_source=landingpage&utm_medium=store_btn&utm_campaign=tlm_en</ref> - its first football management game.
  
The company also publishes games  for the web and Facebook.<ref>{{Cite web|url=http://www.spilgames.com|title=Home - Spil Games|website=Spil Games|language=en-US|access-date=2016-06-16}}</ref>
+
Spil Games announced that they had bought the Creatures IP from [[BigBen]] and were developing [[Creatures Family]] in March 2016.
  
It is a privately owned company based in Hilversum near Amsterdam in the Netherlands and has more than 150 employees.  
+
==History==
 +
Spill Group was formed by two Dutch entrepreneurs in 2001. The first online games website was launched in 2004, in the Dutch market. At this time, the target audience was mostly teenaged girls.
  
It’s best known mobile games include the Troll Face Quest series<ref>{{Cite web|url=https://itunes.apple.com/us/app/troll-face-quest-video-memes/id904223061?mt=8|title=Troll Face Quest Video Memes on the App Store|website=App Store|access-date=2016-06-16}}</ref> and My Dolphin Show<ref>{{Cite web|url=https://itunes.apple.com/us/app/my-dolphin-show-sea-animal/id632016921?mt=8|title=My Dolphin Show - sea animal game for girls and boys and kids on the App Store|website=App Store|access-date=2016-06-16}}</ref>. In June 2016 the company launched Top League Manager<ref>{{Cite web|url=https://itunes.apple.com/us/app/top-league-manager/id1115678602?l=nl&mt=8&utm_source=landingpage&utm_medium=store_btn&utm_campaign=tlm_en|title=Top League Manager on the App Store|website=App Store|access-date=2016-06-16}}</ref> - its first football management game.
+
In 2007 Spill Group acquired a majority share in the Chinese game development company zLong and began producing games. In 2007, portals were also expanded to the US and UK.
  
It owns a number of online gaming websites including:
+
The 2008 acquisition of the [[wikipedia:Massively multiplayer online game|MMO]] (massive multiplayer online) site/community, onrpg.com, moved the company into the [[wikipedia:MMORPG|MMORPG]] segment.
  
www.[http://www.gamesgames.com/ GamesGames.com]
+
In July 2008, Spill group changed the company name and rebranded to ''Spil Games''.
  
[http://www.agame.com/ www.Agame.com]
+
As of March 2009, Spil Games was the largest casual games site worldwide.<ref>[http://www.gamesindustry.biz/articles/spil-games-confirmed-as-largest-casual-games-site March 2009, Spil Games confirmed as largest casual games site, gamesindustry.biz]</ref> In total, Spil Games expanded its segmented and localized approach with more than 50 websites where people can play games online in 20 languages.
  
[http://www.girlsgogames.com/ GirlsGoGames.com]
+
In May 2014 the company announced that it will let go of a substantial portion of its work force - 90 out of 240 full time positions - as a result of a move from website to mobile and tablet games.<ref>http://www.entertainmentbusiness.nl/nieuws/2014-W36/spil-games-rond-reorganisatie-af-sluit-interne-studio</ref>
  
[http://www.a10.com/ A10.com]
+
In September 2014, the company reorganised, closing its Dutch development studio and concentrating on mobile game publishing.<ref>http://www.entertainmentbusiness.nl/nieuws/2014-W36/spil-games-rond-reorganisatie-af-sluit-interne-studio%5D</ref>
  
[http://www.mousebreaker.com/ Mousebreaker.com]
+
=== Turnaround ===
 +
In February 2015, a new CEO was appointed. Tung Nguyen-Khac had been CEO of the gaming division of the German television company ProSiebenSat1. Venturebeat said of the move: “With the mobile-gaming industry growing to $25 billion in 2014, it’s not surprising that a company like Spil would look for new leadership to help get a bigger piece of that action.”<ref>http://venturebeat.com/2015/02/19/spil-games-gets-new-mobile-savvy-ceo-to-oversee-social-gaming-transition-from-facebook/</ref>
 +
=== New games ===
 +
In the first part of 2016, the company announced and launched several game brands.
  
==History==
+
In February 2016, it purchased the rights to the classic game [[Creatures]], announcing [[Creatures Family]].<ref>http://www.pocketgamer.biz/news/62846/spil-games-announces-creature-family/</ref>
 
 
Spill Group was formed by two Dutch entrepreneurs in 2001. The first online games website was launched in 2004, in the Dutch market. At this time, the target audience was mostly teenager girls.
 
 
 
In 2007 Spill Group acquired a majority share in the Chinese game development company zLong and began producing games. In 2007, portals were also expanded to the US and UK.
 
  
The 2008 acquisition of the [[Massively multiplayer online game|MMO]] (massive multiplayer online) site/community, onrpg.com, moved the company into the [[MMORPG]] segment.
+
In April 2016, Atari founder [[wikipedia:Nolan Bushnell|Nolan Bushnell]] announced that he would be working with Spil to develop several new mobile games<ref>http://www.cnbc.com/2016/04/28/atari-founder-bushnell-jumps-into-mobile-with-spil-games.html</ref>
  
In July 2008, Spill group changed the company name and rebranded to ''Spil Games''.
+
In May 2016, the company bought the [http://www.mousebreaker.com/ Mousebreaker] web gaming site<ref>http://www.pocketgamer.biz/news/63159/spil-games-acquires-mousebreaker/</ref>
  
In total, Spil Games expanded its segmented and localized approach with more than 50 websites where people can play games online in 20 languages.
+
Spil Games is creating the official mobile game tie-in for the 2017 science fiction film ''[[wikipedia:Valerian and the City of a Thousand Planets|Valerian and the City of a Thousand Planets]]''.  It will be a strategy game and launch prior to the film's premiere in July.<ref>http://www.hollywoodreporter.com/heat-vision/valerian-mobile-web-games-coming-spil-games-937607</ref>
  
In September 2014, the company reorganised, closing its Dutch development studio and concentrating on mobile game publishing<ref>{{Cite web|url=http://www.entertainmentbusiness.nl/nieuws/2014-W36/spil-games-rond-reorganisatie-af-sluit-interne-studio%5D|title=Nieuws week september 1 2014 (36) {{!}} Entertainment Business|website=www.entertainmentbusiness.nl|access-date=2016-06-16}}</ref>
+
Spil Games' ''Endless Lake'' was one of the launch titles for Facebook's [[wikipedia:HTML5|HTML5]] Instant Games platform,<ref>http://www.pocketgamer.biz/news/64528/14-developers-support-facebook-instant-games/</ref> later winning a "Best of Instant Games" award.<ref>http://www.pocketgamer.biz/interview/64727/endless-lake-to-12m-users-instant-games/</ref>
  
==== Turn Around ====
+
[[Creatures Alchemist]] is a minigame by Spil themed around Creatures.
In February 2015, a new CEO was appointed. Tung Nguyen-Khac had been CEO of the gaming division of the German television company ProSiebenSat1. Venturebeat said of the move: “With the mobile-gaming industry growing to $25 billion in 2014, it’s not surprising that a company like Spil would look for new leadership to help get a bigger piece of that action.”<ref>{{Cite web|url=http://venturebeat.com/2015/02/19/spil-games-gets-new-mobile-savvy-ceo-to-oversee-social-gaming-transition-from-facebook/|title=Spil Games gets new mobile-savvy CEO to oversee social-gaming transition from Facebook|website=VentureBeat|access-date=2016-06-16}}</ref>
 
 
 
==== New Games ====
 
In the first part of 2016, the company has announced and launched several game brands.
 
 
 
In February 2016, it purchased the rights to the classic game [[Creatures (video game series)|Creatures]]<ref>{{Cite web|url=http://www.pocketgamer.biz/news/62846/spil-games-announces-creature-family/|title=Spil Games announces Creature Family, a F2P reboot of the AI classic for 2017|website=pocketgamer.biz|access-date=2016-06-16}}</ref> 
 
 
 
In April 2016, Atari founder [[Nolan Bushnell]] announced that he would be working with Spil to develop several new mobile games<ref>{{Cite web|url=http://www.cnbc.com/2016/04/28/atari-founder-bushnell-jumps-into-mobile-with-spil-games.html|title=Atari founder Bushnell jumps into mobile with Spil Games|last=Levy|first=Ari|date=2016-04-28|website=CNBC|access-date=2016-06-16}}</ref>
 
 
 
In May 2016, the company bought the [http://www.mousebreaker.com/ Mousebreaker] web gaming site<ref>{{Cite web|url=http://www.pocketgamer.biz/news/63159/spil-games-acquires-mousebreaker/|title=Spil Games acquires male-oriented browser game portal Mousebreaker|website=pocketgamer.biz|access-date=2016-06-16}}</ref> 
 
  
 
== Audience ==
 
== Audience ==
 
+
Spil Games has more than 115 million monthly active users. In mobile, the company started from nowhere and reached 2.6m weekly installs by December 2015. Cumulative new installs exceeded 50m in 2015.<ref>http://www.mcvuk.com/press-releases/read/creatures-reborn-for-the-mobile-age/0163796</ref>  As of August 2016, Spil Games achieved 100 million downloads, a goal they had originally set for the end of 2016.  The CEO stated that this was very encouraging because they don't put much of their budget into marketing.<ref>http://www.pocketgamer.biz/news/63751/spil-games-mobile-reboot-pays-off/</ref>
Spil Games has more than 115 million monthly active users. In mobile, the company started from nowhere and reached 2.6m weekly installs by December 2015. Cumulative new installs exceeded 50m in 2015. <ref>{{Cite web|url=http://www.mcvuk.com/press-releases/read/creatures-reborn-for-the-mobile-age/0163796|title=MCV UK|website=MCV UK|access-date=2016-06-16}}</ref>
 
  
 
== Games ==
 
== Games ==
  
==== Mobile games ====
+
=== Mobile games ===
 
Spil’s top mobile games in the [https://itunes.apple.com/us/developer/spil-games/id345597129 Apple App Store] and [https://play.google.com/store/apps/developer?id=Spil+Games Google Play] include:
 
Spil’s top mobile games in the [https://itunes.apple.com/us/developer/spil-games/id345597129 Apple App Store] and [https://play.google.com/store/apps/developer?id=Spil+Games Google Play] include:
 +
* The Trollface Quest series
 +
* My Dolphin Show
 +
* The Crash Drive series
 +
* The Operate Now Series
  
The Trollface Quest series
+
=== Web games ===
 
 
My Dolphin Show
 
 
 
The Crash Drive series
 
 
 
The Operate Now Series
 
 
 
==== Web Games ====
 
 
The company publishes thousands of web games through its web portals. These include:
 
The company publishes thousands of web games through its web portals. These include:
  
www.[http://www.gamesgames.com/ GamesGames.com]
+
[http://www.gamesgames.com/ www.GamesGames.com]
  
 
[http://www.agame.com/ www.Agame.com]
 
[http://www.agame.com/ www.Agame.com]
Line 83: Line 63:
 
[http://www.mousebreaker.com/ Mousebreaker.com]
 
[http://www.mousebreaker.com/ Mousebreaker.com]
  
==== Recent Launches ====
+
=== Recent launches ===
June 2016: Top League Manager — a football (soccer) manager game <ref>{{Cite web|url=http://www.spilgames.com/press/trio-firsts-underscores-spil-games-momentum-mobile/|title=Trio of firsts underscores Spil Games’ momentum in mobile - Spil Games|date=2016-06-09|website=Spil Games|language=en-US|access-date=2016-06-16}}</ref>  
+
June 2016: Top League Manager — a football (soccer) manager game <ref>http://www.spilgames.com/press/trio-firsts-underscores-spil-games-momentum-mobile/</ref>
  
 
==References==
 
==References==
{{Reflist}}
+
<references/>
 
 
==External links==
 
* {{official website|http://www.spilgames.com}}
 
  
 
== Sources ==
 
== Sources ==
* [http://www.gamesindustry.biz/articles/spil-games-confirmed-as-largest-casual-games-site March 2009, Spil Games confirmed as largest casual games site, gamesindustry.biz]
 
 
* [http://www.marketingfacts.nl/berichten/20090311_spil_games_wereldwijd_nummer_1_in_casual_games/ March 2009, Spil Games wereldwijd nummer 1 in casual games]
 
* [http://www.marketingfacts.nl/berichten/20090311_spil_games_wereldwijd_nummer_1_in_casual_games/ March 2009, Spil Games wereldwijd nummer 1 in casual games]
 
* [http://www.zibb.nl/10247222/Eigen-zaak/Eigen-zaak-nieuws/Eigen-zaak-nieuwsbericht/Nederlands-Spil-Games-nummer-1-in-online-spelletjes.htm March 2009, Spil Games Number 1]
 
* [http://www.zibb.nl/10247222/Eigen-zaak/Eigen-zaak-nieuws/Eigen-zaak-nieuwsbericht/Nederlands-Spil-Games-nummer-1-in-online-spelletjes.htm March 2009, Spil Games Number 1]
 
* [http://www.dutchcowboys.nl/gaming/11367 September 2007, Gameportals Spill Group in Top 5 Comscore Game Metrix]
 
* [http://www.dutchcowboys.nl/gaming/11367 September 2007, Gameportals Spill Group in Top 5 Comscore Game Metrix]
 
* [http://tweakers.net/nieuws/96001/nederlandse-gamesmaker-spil-games-ontslaat-groot-deel-personeel.html May 2014, Tweakers.net Dutch Game Maker Spil Games fires substantial portion of work force]
 
* [http://tweakers.net/nieuws/96001/nederlandse-gamesmaker-spil-games-ontslaat-groot-deel-personeel.html May 2014, Tweakers.net Dutch Game Maker Spil Games fires substantial portion of work force]
* [http://www.entertainmentbusiness.nl/nieuws/2014-W36/spil-games-rond-reorganisatie-af-sluit-interne-studio Spil Games Reorganizes (Dutch)]
 
* [http://venturebeat.com/2015/02/19/spil-games-gets-new-mobile-savvy-ceo-to-oversee-social-gaming-transition-from-facebook/ Spil Games gets new mobile-savvy CEO]
 
 
* [http://www.gamesindustry.biz/articles/2015-07-28-spil-games-hires-bigpoint-ubisoft-vets Spil Games hires Bigpoint, Ubisoft vets]
 
* [http://www.gamesindustry.biz/articles/2015-07-28-spil-games-hires-bigpoint-ubisoft-vets Spil Games hires Bigpoint, Ubisoft vets]
 
* [http://www.pocketgamer.biz/job-news/62726/spil-games-appoints-aaron-magpayo/ Spil Games appoints ex-Top Eleven art director Aaron Magpayo as Global Art Director]
 
* [http://www.pocketgamer.biz/job-news/62726/spil-games-appoints-aaron-magpayo/ Spil Games appoints ex-Top Eleven art director Aaron Magpayo as Global Art Director]
* [http://www.pocketgamer.biz/news/62846/spil-games-announces-creature-family/ Spil Games announces Creature Family, a F2P reboot of the AI classic for 2017]
 
* [http://www.cnbc.com/2016/04/28/atari-founder-bushnell-jumps-into-mobile-with-spil-games.html Atari founder Bushnell jumps into mobile with Spil Games]
 
* [http://www.pocketgamer.biz/news/63159/spil-games-acquires-mousebreaker/ Spil Games acquires male-oriented browser game portal Mousebreaker]
 
  
[[Category:Video game websites]]
+
==External links==
[[Category:Video game companies of the Netherlands]]
+
* http://www.spilgames.com
[[Category:Browser-based game websites]]
+
 
[[Category:Companies established in 2001]]
+
[[Category:Companies]]
[[Category:Mobile game companies]]
+
[[Category:Official Websites]]
[[Category:Video game development companies]]
 

Revision as of 18:59, 26 February 2018

Spil Games logo

Spil Games is a privately owned company based in Hilversum near Amsterdam in the Netherlands and has more than 150 employees. The company publishes free-to-play games for iPhone, iPad and Android devices, and the web and Facebook.[1]

Its best known mobile games include the Troll Face Quest series[2] and My Dolphin Show.[3] In June 2016 the company launched Top League Manager[4] - its first football management game.

Spil Games announced that they had bought the Creatures IP from BigBen and were developing Creatures Family in March 2016.

History

Spill Group was formed by two Dutch entrepreneurs in 2001. The first online games website was launched in 2004, in the Dutch market. At this time, the target audience was mostly teenaged girls.

In 2007 Spill Group acquired a majority share in the Chinese game development company zLong and began producing games. In 2007, portals were also expanded to the US and UK.

The 2008 acquisition of the MMO (massive multiplayer online) site/community, onrpg.com, moved the company into the MMORPG segment.

In July 2008, Spill group changed the company name and rebranded to Spil Games.

As of March 2009, Spil Games was the largest casual games site worldwide.[5] In total, Spil Games expanded its segmented and localized approach with more than 50 websites where people can play games online in 20 languages.

In May 2014 the company announced that it will let go of a substantial portion of its work force - 90 out of 240 full time positions - as a result of a move from website to mobile and tablet games.[6]

In September 2014, the company reorganised, closing its Dutch development studio and concentrating on mobile game publishing.[7]

Turnaround

In February 2015, a new CEO was appointed. Tung Nguyen-Khac had been CEO of the gaming division of the German television company ProSiebenSat1. Venturebeat said of the move: “With the mobile-gaming industry growing to $25 billion in 2014, it’s not surprising that a company like Spil would look for new leadership to help get a bigger piece of that action.”[8]

New games

In the first part of 2016, the company announced and launched several game brands.

In February 2016, it purchased the rights to the classic game Creatures, announcing Creatures Family.[9]

In April 2016, Atari founder Nolan Bushnell announced that he would be working with Spil to develop several new mobile games[10]

In May 2016, the company bought the Mousebreaker web gaming site[11]

Spil Games is creating the official mobile game tie-in for the 2017 science fiction film Valerian and the City of a Thousand Planets. It will be a strategy game and launch prior to the film's premiere in July.[12]

Spil Games' Endless Lake was one of the launch titles for Facebook's HTML5 Instant Games platform,[13] later winning a "Best of Instant Games" award.[14]

Creatures Alchemist is a minigame by Spil themed around Creatures.

Audience

Spil Games has more than 115 million monthly active users. In mobile, the company started from nowhere and reached 2.6m weekly installs by December 2015. Cumulative new installs exceeded 50m in 2015.[15] As of August 2016, Spil Games achieved 100 million downloads, a goal they had originally set for the end of 2016. The CEO stated that this was very encouraging because they don't put much of their budget into marketing.[16]

Games

Mobile games

Spil’s top mobile games in the Apple App Store and Google Play include:

  • The Trollface Quest series
  • My Dolphin Show
  • The Crash Drive series
  • The Operate Now Series

Web games

The company publishes thousands of web games through its web portals. These include:

www.GamesGames.com

www.Agame.com

GirlsGoGames.com

A10.com

Mousebreaker.com

Recent launches

June 2016: Top League Manager — a football (soccer) manager game [17]

References

  1. http://www.spilgames.com
  2. https://itunes.apple.com/us/app/troll-face-quest-video-memes/id904223061?mt=8
  3. https://itunes.apple.com/us/app/my-dolphin-show-sea-animal/id632016921?mt=8
  4. https://web.archive.org/web/20160923014041/https://itunes.apple.com/us/app/top-league-manager/id1115678602?l=nl&mt=8&utm_source=landingpage&utm_medium=store_btn&utm_campaign=tlm_en
  5. March 2009, Spil Games confirmed as largest casual games site, gamesindustry.biz
  6. http://www.entertainmentbusiness.nl/nieuws/2014-W36/spil-games-rond-reorganisatie-af-sluit-interne-studio
  7. http://www.entertainmentbusiness.nl/nieuws/2014-W36/spil-games-rond-reorganisatie-af-sluit-interne-studio%5D
  8. http://venturebeat.com/2015/02/19/spil-games-gets-new-mobile-savvy-ceo-to-oversee-social-gaming-transition-from-facebook/
  9. http://www.pocketgamer.biz/news/62846/spil-games-announces-creature-family/
  10. http://www.cnbc.com/2016/04/28/atari-founder-bushnell-jumps-into-mobile-with-spil-games.html
  11. http://www.pocketgamer.biz/news/63159/spil-games-acquires-mousebreaker/
  12. http://www.hollywoodreporter.com/heat-vision/valerian-mobile-web-games-coming-spil-games-937607
  13. http://www.pocketgamer.biz/news/64528/14-developers-support-facebook-instant-games/
  14. http://www.pocketgamer.biz/interview/64727/endless-lake-to-12m-users-instant-games/
  15. http://www.mcvuk.com/press-releases/read/creatures-reborn-for-the-mobile-age/0163796
  16. http://www.pocketgamer.biz/news/63751/spil-games-mobile-reboot-pays-off/
  17. http://www.spilgames.com/press/trio-firsts-underscores-spil-games-momentum-mobile/

Sources

External links